Marketing and advertising campaigns have taken a new dimension with the technological changes in graphics printing and decals. Adhesives have undergone a major change in the last few years, getting better and safer to use. Earlier the major problem faced by professionals was the high level of chemicals used for application and removal of decals.
New safer, easy to apply vinyl decals have simplified the whole process, that even a layman can apply it.
Vinyl graphics in the form of stickers, banners and decals are in vogue as advertising and marketing tools. Window vinyl graphics is a preferred medium, especially for store windows, car windows and glass fronts. Mainly perforated vinyl graphics are used on glass, as it is safe and does not heat up easily, even on exposure to sunlight.
Another good area which had benefited by using vinyl graphics is the banner advertising sector. Banner graphics are often printed as photo prints with laminations, which have higher chances of curling after multiple uses. The banner stand graphics are easy to set up and transported, but used to get warped fast. With the change over to vinyl graphics, banner stands have started printing on vinyl the same photo prints with amazing results. You get the same vibrant multicolored prints with equal digital quality prints with matt finish on the vinyl, without the fear of curling and warping of the banner.
With banners and decals, vinyl is being use steadily with a rise in advertising features.
The variety available in decals is actually amazing. You have a choice in colors, shapes and sizes giving you the freedom to avail the decal as per your requirement. Decals are cheaper to use than getting wraps on vehicles, making them more popular. Adding to their popularity is the facility of new eco-friendly adhesives which can be applied faster and removed with greater ease, without using heat and chemical applications.
Vinyl decals are here to stay as the cheap effective methods of popular advertisements and an integral part of marketing strategies. You are your own master whether it is applying the decals, removing them, designing them and strategizing your campaign. Although professional auto installers are always there to help you in case needed but the dependence is over. So, market your product and target a wider section of audience with vinyl graphics . Add it to your store window and increase the number of customers or print your trade show banner with it, unlimited choice with better results.